SYDNEY: Australia’s number one science magazine, COSMOS, has achieved a massive readership increase over the past 12 months, according to a new survey.
With a website, enewsletter, teacher’s notes and a new digital edition, COSMOS magazine is an intelligent brand with a focus on educating readers that are interested in the world and how it works.
COSMOS staff are passionate about effective communication between scientists and readers, both experts and laypeople alike, covering all aspects of science, from astrobiology and ecology to quantum physics.
According to the latest Roy Morgan poll, COSMOS readership has increased to 87,000 readers, a jump of 26% year on year – in the top 10 for magazine increases year on year.
At a time when many print publications are seeing a decrease in readership, COSMOS’s unique strategy has ensured its continued success.
The magazine combines world-class writers addressing dynamic content and topical issues and dedicated editorial and publishing teams. It also has a clever distribution strategy for its print magazine and e-books, which has seen COSMOS distributed to every high school and university in Australia.
COSMOS has also published a range of useful supplements as part of its print issue, including the Ultimate Science Guide – an all-inclusive guide to finding a career in science – and annual Open Day and Postgraduate Survival Guides, designed to help Australian students find and excel in their chosen study area while offering a plethora of tips from the people on the frontline of science research.
With big projects and partnerships lined up for the future, COSMOS hopes to continue being a leader in Australian science communication.