It's the 21st century, and we're still using keyboards with static keys. What's with that? Well, a Russian design company is coming to the rescue with an invention that seems so obvious you wonder why you never thought of it (or demanded it) before.

It's a keyboard with customisable keys. Each key is essentially a tabula rasa, a blank slate, with a small, integrated OLED display (Organic Light-Emitting Diode). You can then program the keys to represent what you will, whether it be the conventional alphabet, a foreign language, or hotkeys for Adobe Photoshop, games such as Quake or any other application you can think of.

In the case of its designer, Artemy Lebedev, it enables him to switch seamlessly between Latin and Russian Cyrillic at the push of a button. Clever. It should be mass-produced some time this year with a price between US$200 and US$300.